By Bene Riobó (Own work) [CC BY-SA 4.0 (], via Wikimedia Commons
By Bene Riobó (Own work) [CC BY-SA 4.0 (], via Wikimedia Commons
Super low-cost, but much derided, WOW airlines, the Icelandic discount transatlantic carrier, announced Wednesday it will boost the number of flights to daily operations from Los Angeles and San Francisco international airports to Keflavik International Airport.

A few fares from Los Angeles and San Francisco to Reykjavik will begin as low as $99 one-way, according to the airline. Travelers can purchase tickets with a one-hour stopover in Iceland, allowing them to continue their trip to one of WOW air’s 31 European destinations.

Despite those rock-bottom advertised prices, rates can be far higher for many flights. In addition, travelers complain of numerous add-on charges, including checked bags, overweight bags, seat assignments and more. The Los Angeles Times recently carried a story on the quality of discount airlines operating out of LAX and WOW was the worst, given a D- grade.

The airline provides no on-board entertainment system and a limited number of snack choices for sale. The aircraft WOW flies has only economy seats, although a limited number of seats near exit rows provide a bit more leg room. WOW charges extra for those few seats.

Many passengers complain of late departures from LAX.

But despite all that, some advertised prices – if they are available – from Los Angeles and San Francisco to Amsterdam, Paris and London may be offered for as low as $179 one-way, according to the airline.

“We saw a great response to our new routes in Calfiornia this summer and are excited to begin daily flights from the West Coast to Europe beginning next spring,” said Skuli Mogensen, founder and CEO of WOW air.

WOW air announced its entry into the U.S. West Coast market in January, with services beginning this past June. Currently, flights from San Francisco to Iceland are available five days a week, with service from Los Angeles scheduled four days a week.

California routes are serviced by Airbus A330-300 wide-body planes which carry 350 passengers in a single-class configuration.

—City News Service

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