Posted inSports

Prime-Time Final Four Game Draws Smallest Audience Since 2003

Viewership for CBS’ coverage of Saturday’s prime-time men’s Final Four game was the lowest since 2003 but still last week’s most-watched prime-time program. Eventual national champion Connecticut’s 72-59 victory over Miami averaged 12.854 million viewers, according to live-plus-same-day figures released by Nielsen on Tuesday. The audience was the smallest for a prime-time national semifinal since […]