Imagine Entertainment, the production company founded and led by celebrated filmmakers Brian Grazer and Ron Howard, announced Monday that it has received a “significant investment” from global merchant bank The Raine Group.
“The ways in which content is created and consumed are transforming faster than ever before, expanding in directions that hadn’t been conceived even a few years ago,” said Grazer. “The opportunity to extend Imagine’s reach across this expanding landscape is a driving force for us.
“Through this partnership, we are incredibly excited to roll out a slate of new projects that capture the imagination and visions we share on a global scale.”
A statement from Imagine did not identify the new projects or say how much Raine is investing. But it said that in addition to television and film production, “Imagine will continue to expand into new areas such as branded content, location-based entertainment and digital formats, taking advantage of new technologies and forms of distribution. The company expects to explore both organic growth opportunities as well as potential acquisitions.”
Added Howard: “This investment and partnership unlocks new doors for us as creators and for the company and its expansionary endeavors. It allows us to build upon our creative relationships to broaden our reach into all narrative formats and platforms. We appreciate Raine’s support and welcome them to the Imagine family.”
—City News Service