If “Batman Chocolate Strawberry” and “Superman Caramel Crunch” come to a breakfast table near you, thank General Mills and Warner Bros. Blame the movie they are promoting.

Cereal wars: Batman v Superman. Image via DC Superheroes Cereal Tumblr
Cereal wars: Batman v Superman. Image via DC Superheroes Cereal Tumblr
As superheronews.com reports, “Superman and Batman continue to appeal to the generations of fans that have enjoyed them for decades, as well as new Super Hero fans experiencing them for the first time,” says Alan Cunningham, senior marketing manager at General Mills.

“So it doesn’t get much more exciting for us than having the opportunity to feature these iconic characters on their two new cereals.”

Superman pieces will take the shape of the Superman shield. Batman bites will be the caped crusader’s emblem, we’re told. First taste will take place Jan. 8-19 at Wizard World New Orleans Comic-Con. The movie is due out March 25.

For more cereal details, see the Tumblr site.

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