The California Hispanic Chamber of Commerce announced Thursday that it will help small business owners impacted by the pandemic-caused economic downturn to apply for the California Relief Grant at its annual convention, planned for Indian Wells next week.

The chamber’s 42nd annual statewide convention is scheduled as an in-person event from Sept. 9-11 at the Renaissance Esmeralda Resort and Spa.

The convention’s theme is “beyond limits” and aims to promote diverse economic development for the California economy, according to organizers.

Assistance in applying for the California Relief Grant will kick off with a presentation on the grant, guiding attendees on the application process from 2 p.m. to 3:30 p.m. next Thursday.

On top of the presentation and guide, on-site assistance will be provided from 9 a.m. to 3:30 p.m. during all three days of the event.

Participants will receive services such as a general overview of the grant program, how to apply, submission of documents, on-site access to secure equipment, and in-language support services in Spanish to ensure attendees are equipped to successfully submit their grant application, according to the organizers.

“The Greater Coachella Valley Hispanic Chamber of Commerce will continue efforts to ensure that our members and local business community gets the support needed from the local chamber,” said Rebecca Luna, Chair of the Greater Coachella Valley Hispanic Chamber of Commerce. “Through the leadership and partnership from California Hispanic Chamber of Commerce, we can provide resources to help our members be resilient in the COVID-19 pandemic and we urge our small business community to take advantage of this opportunity.”

The convention will also host a series of guest speakers such as Bob Gutierrez, board chair of the chamber; Veronica Corona, vice chair of the chamber; Julian Canete, president and CEO of the chamber; Sal Ayala, the chamber’s Inland Empire Region director; and Larry Young, principal manager of Southern California Edison.

The California Hispanic Chambers of Commerce comprises members from more than 105 local and regional chambers, and is based in Sacramento. For more information, go to

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