A Los Angeles lawmaker Tuesday announced a proposal to create California license plates honoring lowrider culture — with proceeds funding community programs — as the measure advances in the state legislature.
The proposal, Assembly Bill 2541, was introduced by Assemblymember Mark González, D-Los Angeles.
Under the measure, funds generated from the sale of the plates would be directed to programs and nonprofit organizations supporting lowrider culture across California.
“As California once again looks to uplift our lowrider community, we must center ourselves and remind each other what lowriding is truly about,” González said in a statement. “It’s never been just about the cars, it’s about cultura, pride, and making the invisible visible.”
Supporters said the bill is aimed at recognizing the historical significance of lowriding, which originated in California decades ago as a form of artistic and social expression, particularly within Latino communities.
“Low riders are an important expression of culture, values, and creativity,” said state Sen. Susan Rubio, D-West Covina. “We should not shrink our culture or our identity. This bill is crucial for preserving this art form, along with highlighting the impactful contributions and initiatives occurring within our communities.”
The effort follows a 2024 state law that legalized lowriding after years of restrictions and local anti-cruising ordinances that advocates said disproportionately targeted the community.
Backers of the bill said the license plate program would provide a dedicated funding stream to preserve the tradition and support future generations.
The measure must clear additional legislative steps before it can be sent to the governor for consideration.