Kardashians Kim and Khloe and Jenners Kendall and Kylie are keeping up with the ways to monetize themselves. On Monday, they revealed their apps, costing $2.99 a month. New websites (with paywalls) debuted as well.
Kardashian and Jenner Sisters Introduce Apps and Websites With Paywalls — Native Ads to Come http://t.co/9zpIm1PZvc #advertising
— Social Data Girl (@shilpiagarwal01) September 14, 2015
“The main purpose of the ladies’ sites is for fans to get the scoop on certain outfits and beauty looks they’ve worn,” said one review. “While some of the content is available on the websites themselves, most videos can only be viewed if you subscribe to each gal’s individual apps, which cost $3/month EACH.”
“Hey guys, it’s Kim. My new app is full of so many amazing new features I can’t wait for you to see,” she says. “There’s makeup tutorials with members of my glam team, exclusive behind the scenes videos, and never-before-seen photos of me, my friends and family. I’ll also be able to live stream and answer all your questions, and there’ll be lots of fun fashion and beauty content. I can’t wait to see you soon!”
The announcements didn’t exactly break the Internets, but reactions was strong on both sides.
HUGE announcement dolls, my official app has launched. Download it now!! https://t.co/yzJuHBf3SO pic.twitter.com/WLQIH0eXMY
— Khloé (@khloekardashian) September 14, 2015
I’m madt at the Kardashian/Jenners… $3 to use each app = $15 a month… to view content that could be viewed for free on Youtube +webpage?
— Leah (@hollabackgerl) September 14, 2015
i don’t want to live in a world where every celebrity has a stupid app https://t.co/LdziOvMwEF
— it me (@ow) September 14, 2015
best 3 dollars I ever spent. Live steaming with @khloekardashian while she gets ready!! ❤️
— M✨. (@miggzthewiz) September 14, 2015
