A lot of women may love hot sex, but they hate unwanted hair on their bodies more.
That’s the conclusion of a new study of 1,000 millennial women hating hair “down there,” on upper lips, knuckles or even backs.
According to the survey by the makers of Nair hair removal cream, 39 percent of women surveyed said they’d happily give up sex for a month “to be free of unwanted body hair for one year.”
In fact, 48 percent said they’d give up coffee for a month, 44 percent would jump at the chance to forego Netflix and 38 percent said they’d even give up using social media for a month.
“While women’s beauty routines can range from complex to natural – some things never change. As temperatures rise, most admit they have a greater awareness of hair removal in anticipation of summer fashion, but would seek an alternative to shaving, if offered,” according to Nair. “While most women have a beauty routine, they’re constantly looking for ways to make it better.”
In addition to the findings about giving up sex, Netflix and social media, other findings included:
- “Regardless of ethnicity or race, one thing is universal, millennial women all have a specific problem area when it comes to unwanted body hair. However, Hispanics are more likely than Caucasians and African Americans to say the following are problem areas:
- Upper lip (57 percent versus 40 percent and 33 percent)
- Hands/knuckles (20 percent versus 10 percent and nine percent)
- Back (17 percent versus seven percent and 11 percent)
- “The biggest offenders: Bikini line (72 percent), underarms (58 percent) and legs (52 percent)
- “Millennial women say shaving is time consuming (56 percent) and irritates their skin (44 percent), and that the hair grows back too quickly (72 percent)
- “One in two millennial women say unwanted body hair has made them feel self-conscious, less confident, or insecure; younger millennials (57 percent) are more likely than older millennials (48 percent) to feel less confident due to unwanted body hair.”
According to Nair, the Nair Millennial Women Study was conducted by Kelton Global between Feb. 9 and 12 among 1,009 nationally representative Millennial women between the ages of 18 and 34, with a margin of error of +/- 3.1%, using an e-mail invitation and an online survey. ers.