You can get your lover “in the mood” by sending him or her a “Nooky Box” stuffed with sex toys, erotic stories and a list of romantic tunes all centered on a personalized theme.
Or at least you can do that if a sex toy company behind the Nooky Box can raise $50,000 to “propel the start-up’s second year of operation” and to launch new “signature boxes.”
The Nooky Box is a quarterly subscription box designed to “improve customers’ sexual experiences. Each themed box includes premium body-safe toys and lube, an erotic story and a suggested music playlist,” according to a company statement.
One Nooky Box example is the “Menopause Box” that provides items to help increase a woman’s libido as she experiences physical changes often related to age.
The Nooky Box acompany announced the start this week of a campaign on the Indiegogo fundraising platform to raise the $50,000 — a relatively small amount compared to the usual massive funding efforts for startups in Silicon Valley.
Launched just over a year ago, the Nooky Box “has broken barriers and shifted conversations around sex, desire and relationships.” According to founder & CEO Meg Ross, the Nooky Box “was the first to market with a thoughtfully curated subscription box created to help people enjoy their bodies, without fear or shame.”
“The Nooky Box has carved a unique place within the sex toy industry with its mission of changing the conversation around sex, increasing sexual wellness and enhancing partner intimacy.”
Ross said the curation process is central to the company’s success. “We look for non-exploitive companies that pair high-quality, safe products with a welcoming attitude toward all people, regardless of race, gender or sexual orientation. It’s the core of who we are.”
According to the company, one vendor partner is Maureen Pollack, founder of the WaterSlyde, a unique sex toy designed to increase a women’s sexual wellness, intimacy and desire. The WaterSlyde will be included in the Nooky Box’s signature Menopause Box.
“Maureen has created an innovative toy that helps women increase their libido while enhancing partner intimacy,” Ross said. “It’s the perfect fit for the Nooky Box.”
Pollack is pleased with the partnership. “The Nooky Box is a game changer, tastefully bringing together products and toys that deliver exceptional experiences,” she said. “We’re thrilled to partner with them.”
Ross is optimistic about the Indiegogo campaign. “People have embraced our mission and our products,” she said. “The more we dive into this industry, the clearer it becomes how needed the Nooky Box truly is. I’m excited to raise the funds to continue on this path.”
— Staff reports