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Winter Olympics viewership drops from 2014, but still dominates

Mirai Nagasu. Photo: Wikimedia CommonsViewership of NBC’s coverage of the first full week of the Pyeongchang Winter Olympics was 16.9 percent less than the similar period for the 2014 Sochi Winter Olympics, according to live-plus-same-day figures released by Nielsen Wednesday. NBC’s all-Olympics prime-time schedule between Feb. 12 and Sunday averaged 17.62 million viewers, while the […]