Official trailer courtesy of Disney Channel.
The premiere of Disney Channel’s “Descendants” drew the year’s largest audience for a cable movie and was last week’s most-watched prime-time cable program, averaging 6.55 million viewers.
The modern-day teen coming-of-age adventure was also the ninth most- watched prime-time program between July 27 and Sunday, according to live-plus- same-day figures released by Nielsen today.
The premiere of the comedy “Bunk’d,” which followed “Descendants” last Friday, was the week’s fourth most-watched prime-time cable program, averaging 4.24 million viewers.
A rerun of “Descendants” on Sunday was seventh for the week with 3.31 million viewers, helping make Disney Channel the week’s most-watched cable network, averaging 2.41 million viewers. TNT was second among cable networks, averaging 1.8 million.
NBC’s “America’s Got Talent” was the most-watched program for the second consecutive week, averaging 10.33 million viewers.
CBS finished first in the network race for the fifth time in six weeks, averaging 5.14 million viewers. CBS had six of the week’s 11 most-watched programs, including two of the other three series to average more than 8 million viewers — “60 Minutes,” which was second, averaging 8.46 million, and “NCIS,” fourth, averaging 8.01 million.
NBC was second for the week, averaging 4.85 million viewers, followed by ABC (3.93 million) and Fox (2.04 million).
The season finale of ABC’s “The Bachelorette” was the other program to average more than 8 million viewers, averaging 8.13 million to finish third. It was the week’s most-watched program among viewers ages 18-49, averaging 3.12 million viewers in the group that ABC, Fox and NBC target and advertisers covet.
“The Bachelorette” was also the week’s most-tweeted about prime-time entertainment program, with 281,000 tweets in the three hours before and after the program aired.
Fox’s most-watched program was “MasterChef,” which was 23rd, averaging 4.73 million viewers.
NBC was first among viewers ages 18-49 for the second consecutive week, averaging 1.42 million viewers.
The week’s most-watched Spanish-language program was the Thursday episode of the Univision telenovela “Amores Con Trampa,” which averaged 2.7 million viewers, putting it 78th among all prime-time broadcast and cable programs.
As usual, Univision was the most-watched Spanish-language network, averaging 2.06 million viewers. Telemundo was second, averaging 1.42 million, followed by UniMas (470,000), MundoFox (170,000), Estrella TV (160,000) and Azteca America (90,000).
The “NBC Nightly News with Lester Holt” was the most-watched network nightly newscast for the sixth consecutive week, averaging 7.83 million viewers. ABC’s “World News Tonight with David Muir” was second, averaging 7.57 million, followed by the “CBS Evening News” anchored by Scott Pelley (6.1 million).
The week’s 10 most-watched prime-time programs were NBC’s “America’s Got Talent”; CBS’ “60 Minutes”; ABC’s “The Bachelorette”; CBS’ “NCIS”; ABC’s “The Bachelorette: After the Final Rose”; NBC’s “America’s Got Talent: 10 Year Anniversary Special”; CBS’ “The Big Bang Theory” and “Zoo”; Disney Channel’s “Descendants”; and the Thursday edition of CBS’ “Big Brother.”
— Wire reports
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