Mayor Eric Garcetti Thursday unveiled new artwork by Estudio Zavala as part of the L.A. Mask Print Project, a grassroots initiative to remind Angelenos to wear a mask during the COVID-19 pandemic.
The free posters and designs are available in English and Spanish on the Los Angeles COVID-19 website, corona-virus.la/la-mask-print-project, for people to download, print and post in their storefronts and windows.
“Angelenos cannot let up in our fight against COVID-19, we have to stay vigilant, follow the data and take every step possible to stop the spread of this virus,” Garcetti said. “Wearing a mask can save lives, and whether you’re driving down Wilshire Boulevard or visiting the carniceria down the street, this new artwork taps into our city’s boundless creativity to urge all of us to do our part to protect one another in the face of this pandemic.”
After launching last month with three commissioned posters produced pro bono by Studio Number One, the L.A. Mask Print Project has drawn more than 18,000 people to the city’s COVID-19 website, Garcetti said.
The L.A. Mask Print Project initiative will provide more mask artist collaborations to download in the weeks to come, Garcetti said. Angelenos interested in participating in the campaign can reach out to email@example.com for more information.
“The science doesn’t lie. You’re safer with a mask on against COVID-19,” said Florencio Zavala, an artist and founder of Estudio Zavala. “I wanted to create posters that any Angeleno can enjoy and feel part of the greater effort to stay safe. I also wanted to speak directly to the Latinx community. This campaign is for us too, and we can make a difference. Mascarillas salvan vidas (masks save lives).”
Estudio Zavala is a design and art practice based in northeast Los Angeles.