Fred Segal, the Los Angeles fashion icon whose West Hollywood store was a place to shop, socialize and be seen, has died, it was announced Friday.

Segal died due to complications from a stroke Thursday at a Santa Monica hospital, according to his representatives. He was 87.

In 1961, Segal created a retail scene that helped personify the high-fashion but casual Los Angeles lifestyle, sparking a revolutionary shift in retail that lasted decades. As a pioneer of the shop-in-shop concept, his stores were both entertainment and a social event in themselves.

Segal’s first namesake shop debuted as a designer denim emporium on Santa Monica Boulevard, growing into a cutting-edge outpost on Melrose Avenue for such then-up-and-coming lifestyle designer brands as Juicy Couture, Hard Candy, Earl Jeans and Kate Spade.

His ivy-covered boutiques drew such Hollywood stars as The Beatles, Diana Ross, Leonardo DiCaprio, Brad Pitt, Nicole Kidman, Julia Roberts and Gwyneth Paltrow. The Fred Segal name has surfaced in films, including “Clueless” (1995).

In 2012, New York-based media company Sandow acquired global licensing rights to the Fred Segal name. The company is now owned by Sandow in conjunction with Evolution Media Partners, a joint venture of CAA, private equity firm TPG Growth and Participant Media.

Current locations include Sunset Boulevard and Malibu stores, along with shops in Bern, Germany, and Taipei. News reports this week said that stores are planned in Las Vegas.

Segal “was a true artist who dedicated his life to evolving as a human being in every aspect,” according to a statement from Alex Leon, account manager at Autumn Communications, which represents Segal. “He challenged us to expand our minds and our hearts, to go deeper and to do better.

“He was an innovator, a forward thinker, a rule breaker, a mentor to so many, such a lover of life and a humanitarian. Anyone who knew him felt his powerful energy. He worked his whole life to have self love and to teach all of us to love one another. To the very end, he inspired us to never give up. He will be forever loved and celebrated.”

Segal is survived by his wife, Tina, five children, 10 grandchildren, two great grandchildren, and Tina’s two children and grandson.

The family asks that anyone wishing to honor his legacy should consider donating to the Segal Family-United World Foundation at 10960 Wilshire Blvd. Suite 1100, Los Angeles, CA 90024.

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